A boutique hotel trapped in a WordPress site that didn't tell its story.
Hotel La Pasión had an intimate experience and premium positioning, but its WordPress site was slow, generic and failed to convey the brand's character. Bookings got lost among templates that looked like everyone else's.
We rebuilt the site from scratch as an editorial experience: a dark, romantic design system, day/night mode, a suite carousel and direct WhatsApp booking with click tracking. Each suite — Jacuzzi, Tantra, Executive — with its own entry point.
Luxury sells on feeling, not on a list of amenities. We designed a journey that lets you feel the suite before booking it, and reduced friction to a single tap to WhatsApp.
Illustrative results · replace with verified project metrics
“The brand finally looks the way it feels to stay here.”
— Team · Hotel La Pasión